Celebrating the birthday of legendary king Maharaja Agrasen of Agroha, Agrasen Jayanti is observed on the fourth day of the seventh month of the Hindu calendar.
It is a regional holiday in the states of Haryana, Punjab, and Uttar Pradesh, and his followers commemorate this day with extravagant preparations and events.
Maharaja Agrasen is said to have been the originator of the Agrahari and Agrawal communities. The word 'Agrawal' is derived from two words, 'Agra' meaning 'Agrasen' and 'wal' meaning son.
Indians generally believe him to be the forefather of this community and therefore the festival is celebrated with utmost love and devotion for him.