Toys are designed to motivate kids to perform breathing exercises by competing with each other with electronic toys. Following our success with Breathing Games, we have decided to make this transition into the real world by making real-world toys that are controlled by breathing exercises.

So, first Games and now Toys?

Yes, breathing games have proven to be efficient in motivating kids to do the exercises, and they provide visual feedback that allows kids to track their results and commit to their improvement. Breathing toys bring this visual feedback into the real physical environment, making the breathing exercise experience even more natural and real.

Do Breathing Toys require a smartphone/tablet to operate?

No, two headsets connect to a breathing controller, which connects to a race board with two racing cars. Because toys are connected to electrical outlets that may possibly be damaged or wired incorrectly, we have made sure that the safety of users is never compromised.

How is electrical safety assured in your toys?

When using breathing toys, a user is never connected to high voltage, even if both systems (the installed 230V electrical wiring and the breathing toy) fail simultaneously. We have achieved such a reliable separation by using double-step galvanic isolation, which is standard safety procedure in the home electronics industry today.

What inspired you to create Breathing Toys?

Parents of kids who use our products did. So many times we heard how great our idea is, but that those parents felt uneasy encouraging their kids to use computers and smartphones even more than they already do. Moving digital interaction into the physical realm felt like a step backwards then, but now it appears it was a step in the right direction.

What is your competition?

The toy market is greatly saturated, but it does not include a product with such health-related benefits. On the other hand, the market for breathing rehabilitation is vastly out-dated in terms of entertainment and monitoring/tracking features of breathing exercises guidance and supervision. We are researching our competitors, and we keep all this research public. Please see our white paper, Table 1 (click).

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